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Writer's picturePamela Marasco

There is no Black Friday in Italy . . . but

Updated: 5 days ago

In Italy there is no Black Friday. There is some reference to days of blackness in Boccaccio’s Decameron when he wrote about the Black Plague. But nothing about the plague of shopping and the retail frenzy that occurs the day after Thanksgiving in the States. 



Italians do not normally celebrate Thanksgiving Day as we know it unless you have moved there from the US or Canada so there is no Black Friday pressure to shop. In Italy the holiday season officially begins on December 8, the Feast of the Immaculate Conception. This is traditionally when decorations go up and Christmas markets start. 


Without the urgency to buy the commercialism that often takes over during this time of the year doesn’t define the season. As in most Italian “things to do” lists, there’s always time later to take care of a task. Italian’s will wander the Christmas markets, enjoy the holiday window displays and Christmas creches but as to shopping, there’s plenty of time for that.


Our blended Black Friday Sale is more than a day and offers a discount on one of our Best Sellers - Maletti Aged Balsamic Vinegar from Modena. Often mistaken for a 10, 12 or even a 15 year balsamic, it is an exceptional product that contradicts its age and modest price and makes a wonderful holiday gift


From November 29 to December 8 it will be on sale for $23.95. Note that supplies are limited.







Coming Soon - CosituttiMarketPlace Holiday Catalog for more ways to celebrate the Christmas Season like these holiday selections.







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